Asset optimization of the private passenger car

The company

Shareit.Global Oy is a Finnish startup founded in in 2015 focussing on smart mobility solutions. The goal of Shareit is to solve the challenges of mobility in a sustainable way and that’s why the sharing economy business models have become the basic pillars of the company.

The services and projects

The Airbnb for cars

The P2P car renting platform Blox Car has quickly grown into an ‘Airbnb for cars’ providing rental cars all over Finland. Now anyone can rent out their own cars easily and safely – or get a car from nearby.

Blox Car has grown rapidly doubling its number of users during 2018. We have more than 8 000 users, 500 cars and 10 000 renting days.

For consumers, Blox Car is a smart way of using a car and for car owners a sustainable way to keep their car. One shared car can replace over ten privately owned cars.

Rideshare pilot together with the city of Espoo

Peput penkkiin is a shared ride trial especially for people living and working in Espoo. The trial is a cooperation between Shareit and the city of Espoo during autumn 2018 to spring 2019. With the ridesharing app Peput penkkiin built by Shareit, people can join rides, provide rides or suggest rides.

The aim of the trial is for the city of Espoo to find out if shared rides can be a part of daily transport needs and to reduce traffic and emissions. The VTT technical research centre of Finland is a partner evaluating the results of the trial. The trial is part of the city of Espoo’s digital agenda, and the Growth Corridor Finland’s sustainable mobility trials.


The Best Mobile Service Supporting Sustainable Development in Finland 2018 at Slush.

First tailor-made insurance products for P2P car sharing in the Nordics together with the insurance company If.

Listed as one of the most promising companies in the circular economy since 2016 by the State Innovation Fund SITRA.

Winner of SITRA’s contest for startups, cooperation with 2018.

Winner of Place of experiment by the Prime Minister’s Office, cooperation with the city of Lappeenranta 2017.

Business Finland’s funding 2017–2018, with new knowledge towards connecting P2P car sharing with the public transport system.

AIKO Funding by the Growth Corridor Finland’s Sustainable mobility services programme 2017–2019.

Our partners

Trust as a service

Shareit is developing a groundbreaking and unparalleled feature of trust. Trust is built with the Shareit-ID, easily explained and communicated within the app based on information that the users have given and the service has verified.

The star, level and review ratings get a completely new meaning and tell you all you need to know to safely transact, exchange and settle. There has never been a more reliable and easier way to earn trust.

Do you want to know more?
Are you interested in co-operation?
Would you like to invest?

The team


Paul Nyberg



Rafael Lehmann



Janika Öhman



Santeri Petrell



Kaius Häggblom

Senior Developer


Minh Hoang

Front-End Developer


Rebecca Ketola

Content Producer


Senni Rissanen

Content Producer